Business

Has the aviation industry lost its magic? Or are we just overwhelmed?

A goldmine of guidance hidden in the Hemmingway classic that became the marlin of world literature

Seldom our bright-minded illusion brings to the next stage of development—It's the accidental wrong in the right direction that makes the great invention land in our lap.

The crucial question 'To Buy or Not to Buy' has often little to do with logic. And foremost because the bottom-line outcome of the emotional gamble called advertising will be attributed to human honor, added to human capital, or paid for by human sacrifice.

–In 2007, Mark Zuckerberg announced the beginning of what effectively became a new age in marketing and communications. How about Facebook as a media- & marketing tool tomorrow? Will this one day end up all forgotten like the first -Egyptian- plow of the planet? Probably not. At Facebook’s Press Conference in New York, Tuesday, NovemberContinue reading “Facebook’s MARKeting Plow and its Future.”

Nothing Can Answer as Acrobatically Flex as Small Businesses Can. Rik Raats April 2020 – The world’s largest corporations are small businesses (that kept on growing). There’s nothing as big as small business. It’s the biggest part of our economy. Often they are misperceived (by small business owners) as the ‘little ones’ next to theContinue reading “(Sm)All Business. To Flex or Not to Flex, that’s the Question.”

World Ag Expo Edition 2020. An Agricultural Stage for Global Future Driven Answers: The World Ag Expo in California. Rik Raats – For the ones who are not familiar with the worldwide agricultural industry yearly high, the World Ag Expo is the largest annual outdoor agricultural exposition. The 2020 53rd edition under the California sun counted 1,442Continue reading “The Central Valley CA, Tomorrow’s Ag Epicenter of our Planet?”

– What Do Bill Gates, Steve Jobs, Einstein, Mozart, Michelangelo, and many other great people have in common? Autism. As autism is part of our family life, and we can’t resist to support and to advocate the wonderful organization that has been so significant in regards to life with ASD. Not only because of theContinue reading “Autism Speaks”